To be an effective professional speaker you must be memorable right away. If you lose your audience from the start you will have to work extra hard to win them back. Here are 3 easy things that ensure you capture…
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Speakers aren’t expected to know everything, but they can still deliver valuable information to their audience by finding and interviewing other experts. Evoking interesting and substantive responses to your questions is the key to an interview that keeps your audience…
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I get asked all the time how and why I began to put on my own events. I thought for my first blog post, I would share the kinds of seminars we put on and in subsequent posts, I’ll share…
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One of your most important tools as a professional speaker is your website. They’re not just “online business cards” these days. If done correctly, your website can be a highly-targeted sales tool that not only gets you speaking gigs, but…
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How do you sign your email messages? Do you have a simple “Regards,” followed by your name? Or, do you include a 27-line resume of certifications, affiliations, and social media links beneath your name? (Don’t laugh… I’ve actually seen this!)…
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“But WAIT… there’s MORE!” Unless you’ve been living under a rock — or without a television — you’ve probably seen more than your fair share of late-night infomercials. They used to annoy me until I began studying marketing & consumer…
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One of my awesome clients asked a great question the other day… thought I’d share it here… She wanted to know whether she should send holiday greeting cards or gifts to her speaking clients. Should she ask for repeat business…
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Pooooor you. You’re wonderfully active online! You post comments on numerous blogs throughout the week. You even have your own blog that you keep fresh-and-new with daily post about current events, opinions, and helpful information for current & potential clients.…
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As a professional speaker, you need to offer more than simply a keynote or two to your clients. But you don’t want to offer so many different things in different forms that you confuse your client. You’ll seem scattered and…
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I’ve noticed an annoying trend on Facebook lately… people “tagging” others in videos and/or photos when they’re not actually IN those videos/photos. Seems strange, I know… but in the social media world, that’s big-time SPAMMING and it’s not a good…
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